Making YouTube videos can be a lot of fun, but there’s more to having a successful and thriving vlog channel than just making and uploading videos. It would be hard to keep at it as vloggers if you feel like you didn’t have any chance of growing your audience or without seeing some success for your work.
To help you see that success, we’ve compiled five helpful tips for your YouTube channel efforts!
Make YouTube Vlogs That Are Different
Other vloggers aren’t your competition, but that doesn’t mean that you shouldn’t try to stand out. After all, when someone searches for content that is relevant to your channel, do you want them to watch one of your YouTube videos or something else?
It might seem like an obvious question, but if you don’t create YouTube videos with a slightly different (and interesting) angle and something that really makes them unique, they won’t stand out from what viewers are used to watching on YouTube.
Understand That It Takes Time to Grow on YouTube
If you expect to go viral soon and get enough subscribers to match with the likes of BlendTec’s “Will It Blend?” channel, you’re going to be really disappointed. Growing a YouTube channel is a lot more like running a marathon than completing a 50-yard dash. You don’t want to burn out too soon, so keep your long- and short-term goals in mind, and take it one step at a time. With consistent work, you’ll get there before you know it, but it won’t happen immediately.
Have a Vlogging Game Plan From the Start
You’re probably going to adjust and tweak your vlogging plan as you go forward, but that doesn’t mean you shouldn’t start with one. Having a plan gives you structure and an outline for what you need to do every day, week, and month to grow your YouTube channel and get more views.
To create a good plan, start by outlining your goals for the next few weeks, months, and years for your YouTube channel. Then think about what you need to do to achieve those goals and start filling in concrete actions that you can take to get where you want to go. Then be sure to track your results to see what’s working and what needs some fine-tuning.
Don’t Just Talk At Your Viewers – Talk With Them
Imagine that the camera is a good friend of yours and you’re having a conversation. Whenever possible, engage with your audience and ask them for feedback. Then, when they give you that feedback, be sure to respond with sincere, thoughtful replies that are consistent with your brand voice.
The more you get into conversations with your viewers, the more they’ll feel connected with you, and your YouTube channel. This will help bring more views, more subscribers, and more shares, all of which will help grow your YouTube channel.
Be You on YouTube
Finally, don’t be afraid to let your personality shine in your YouTube videos. Showcasing your genuine self gives your viewers something to relate to, and it lets them get to know you a bit. That will help them feel even more of a connection with you. Plus, it’s a lot more fun to create videos with personality and with your own take on things than to create generic videos with no personality. So be sure to be “You” on YouTube!
Keep these five tips in mind as you build, grow, and promote your YouTube channel. Work consistently, and don’t expect massive growth and revenue immediately because it takes time. The good thing is that as long as you truly enjoy the YouTube video topics for your channel, you’ll have fun with the entire process and stay motivated to keep creating more great vlogs.
As you work, be sure to follow a plan, but don’t be afraid to tweak it wherever you find weaknesses, or adapt to new trends on YouTube. Have fun vlogging!
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