A little bit of interesting news regarding Twitch that we wanted to share with our creator fam:
Online gamers are familiar with the Twitch platform that enables them to share live gameplay. Its capabilities have actually grown the site into more than a hotspot for the world’s many gamers. Because of the growing interest in this site’s capabilities, it recently launched two new features.
Designed to allow the site’s users to share more “real life” information, the site created an entirely new content category known as IRL (an acronym commonly used for In Real Life). Described by Twitch as a way to “share your thoughts, opinions and everyday life,” IRL is much like your standard vlog, but enables direct “one to many” sharing of live or recorded video streams – even when you are not gaming. The site says “anything and everything” can become the topic for your streaming.
Concurrent with the announcement of the IRL option on its site, Twitch also made it clear that they will “launch native streaming capability on the Twitch mobile app next year.” This is intended to take Twitch beyond the laptop/desktop and video game realm. In other words, you can broadcast live from your mobile app from wherever you are (even VidCon).
What does this mean for the vlogging community? There’s now an additional opportunity available for you to use as an effective way to interact with your viewers in real time. Yes, social media chats and Q&As are great, but the opportunity to engage your community with live vlogging content is a game changer! You can learn more here (source).
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