Nobody likes a high bounce rate. You put a lot of time, effort, and energy into creating high quality vlogs on YouTube, and you want people to watch them all the way through. You definitely don’t want them watching just a few seconds and then bouncing away to do something else. So what’s the secret? How can you get people to stay on your YouTube channel and watch your vlogs? Check out these simple and essential tips:
Avoid Misleading YouTube Video Titles
First of all, don’t try to trick people into watching your YouTube videos. If you upload a video of your top tips for completing a game in record time, don’t give it a title that makes it sound like something it’s not. Fake titles might get you a higher hit rate, but they’ll also get you a higher bounce rate, too, and you might even get reported for having misleading content.
Even if you haven’t deliberately used a misleading title, you might want to take a look back at the YouTube video titles you’ve used, though. Do they promise more than your videos give? Are they on topic but not quite on point with the content you’re sharing? Are they too general?
Try to create unique, descriptive, and interesting titles for your YouTube videos that accurately represent what your audience is about to watch, and you’ll get more meaningful views and more watch time.
Have Good Audio for Your Content
Here’s another reason people click away after playing a YouTube video – the sound’s bad, and they can’t hear what’s going on. If your viewers have to work to hear you and understand what’s happening in your YouTube videos, then you have a problem.
Fortunately, you can fix that problem with a higher quality microphone, a quieter setting, and a little bit more attention to the quality of your audio in your YouTube vlogs.
The First 15 Seconds of Every Video Are Essential
Traditionally, when someone clicks on one of your YouTube videos, you have between three and eight seconds to really hook them to your content.
To do this, make sure that the first 15 seconds of your video are really interesting and well produced. In those first few seconds, you should let your audience know what they can expect from the rest of the video, and you should grab their attention as quickly as possible.
That’s why a lot of successful YouTubers will start their videos with a joke or some other snippet of what they’re going to cover before their YouTube intro. If your audience is hooked by the time they get to your intro, they’ll most likely to keep watching.
Put Together Relevant YouTube Playlists
One really great way to improve your YouTube watch time is to create video playlists. That way, when a viewer watches the first video, the next one will automatically load and start playing when it’s done. To avoid people clicking away when this happens, make sure that you group your playlists effectively.
You don’t want to jump from one topic or niche to another, and you do want your viewers to stick around to watch more. Create video playlists that are relevant, supportive, or related to the content included in them.
Promote Your Other YouTube Videos
Along the same lines, you can also get viewers to watch more than one video by promoting your other videos in your latest vlogs. Do this by mentioning them during the vlogs, linking to them in your video descriptions (first 2 lines) and on social media, and by using annotation links within your videos. And, if you link to those relevant playlists we just mentioned, you should get even more watch time from interested viewers.
Create Quality YouTube Videos
Finally, always post high quality content on YouTube. Don’t avoid putting in effort anytime you create a video, even if you’re in a hurry and behind schedule. It’s better to have a delayed YouTube video than a low quality one. Viewers will be understand – so take the time to create high quality, awesome content! Put energy and effort into writing your scripts, shooting your videos, and editing them, and you’ll see a lot more people watching more of your content.
Use these simple tips to help you increase your YouTube channel’s viewer watch time.
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