If you’ve been watching some of the most successful YouTubers’ videos, you’ve probably noticed that many of them have really good intros. Have you taken the time, though, to note what those intros all have in common? Many of them follow the five simple tips we’re about to outline for you.
The Benefits of Making a YouTube Video Intro
First, though, let’s discuss why you should create an intro for your YouTube videos. A good intro will immediately let your viewers know who you are and what they can expect from your videos. It’ll be recognizable and fun, and it will catch your audience’s attention.
A video intro is extremely effective for when people are sharing your content on other platforms besides YouTube. So, how can you guarantee that yours is really good?
Keep Your YouTube Intro Short
First of all, you really don’t want your intro to last more than a few seconds. Think of what you do when you’re watching a marathon of your favorite show on Netflix. After a few episodes, you lose patience for the intro and opening credits and you fast-forward through them, right?
If you’ll notice, production companies have taken note of this and are now making the intros for their shows as brief as a single splash screen or a very quick montage. Do the same for your YouTube videos.
Add Your YouTube Channel’s Brand Colors
Want your YouTube video intro to be really recognizable? Make sure you include your brand’s signature colors. They can be the background, a filter, or the color of the font for your YouTube channel’s name, or you can find other creative ways to incorporate them in the design.
Add Your Brand Name and Tagline
Including your brand name and tagline is a great way to build recognition and exposure. The more people see your name and/or tagline, the more they’ll associate it with you and your awesome YouTube videos.
Again, as mentioned earlier, when people come across your videos on websites other than YouTube, they’ll be able to know about your channel by seeing your brand name and tagline in the video intro.
Highlight Your Uploading Schedule
If your viewers know when to expect new videos from you, they’ll be more likely to continue to keep up with your vlogs. Including and highlighting your uploading schedule is a great way to let your viewers know (and/or remind them) when you’ll be uploading new material. This is also a really effective way to increase your return viewership.
A Good YouTube Intro Will Set Expectations
Finally, remember that your viewers won’t all start at the beginning and work their way through your YouTube videos in chronological order. So, with each new video, you want to give them an idea of what they can expect from the video they’re about to watch and from your YouTube channel as a whole.
For example, you can make a montage of some of your most interesting moments on camera. You can also do it with an animated intro that fits with your brand and your content. Whatever you choose, make sure that it’s well suited to your YouTube channel and represents you well.
With these five tips, you have everything you need to make an effective YouTube video intro. Have fun!
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