If you have a gaming vlog channel on YouTube, you undoubtedly already know that social media is your friend. Through Facebook, Twitter, Instagram, and other platforms you can reach a wider audience and drive up your views and subscriptions significantly.
If you consistently post quality content on social media that your viewers will want to read and see, you can really make your brand popular.
So, what can you specifically do on social media to really make it work for you as a YouTube gaming vlogger? Check out these six helpful tips!
Don’t Only Share Your YouTube Gaming Videos
First, you want to share more than just your gaming videos and news about your YouTube channel. While you definitely want to share your vlogs, your viewers can see most (if not all) of that content on your YouTube channel. Posting about your gaming videos over and over again with no other content in between can get you labeled as a spammer really quickly, and you’ll lose followers fast.
Think of it this way – you want to give people a reason to follow you on social media, so post exclusive content that they can’t see anywhere else. For example, you can post behind-the-scenes pictures and video, gaming tips and advice, and all kinds of other relevant and fun content.
Share News From The Gaming Industry
On that note, don’t ever hesitate to share gaming industry news. By sharing interesting articles and news related to the games you play and/or review, you’ll show your audience that you’re in tune with the gaming world and their interests.
Sharing this kind of content is easy. You love gaming, and you read up on it a lot, right? When you read a cool article or see a great meme, go ahead and share it. When another YouTube gaming vlogger uploads a video that you think your viewers would like, share that, too. The more you show that you’re on top of gaming news and goings-on, the more your viewers will come to you for your opinions, reviews, and/or gaming tips.
Network With Other YouTube Gaming Channels
While you’re at it, don’t just share other gamers’ content; reach out to them and build connections and relationships as well. Join relevant gaming groups. Follow relevant users and hashtags on social media. Leave valuable comments, and get into discussions about the latest games or favorites.
As you develop relationships with other gaming enthusiasts, talk to them about doing a collaboration. For example, if you’re talking with a gaming blogger, you could offer to interview them on your channel or to write a guest blog for them. If you’re reaching out to another YouTube gamer, you could try a collab video or some other form of collaboration like guest uploads.
Check out this great post on collaborating with other YouTubers.
Also, as you make more connections in your gaming niche, don’t be afraid to give people shout-outs on social media and in your videos. They’ll appreciate it, and the more you do it the more they’ll return the favor.
Social Media Collaborations
Speaking of collaborations, you really can’t go wrong with working with other YouTubers. For example, when you give another YouTube gamer a shout-out on your Facebook page, all of your followers will see it, and a lot of them will go check out that person’s Facebook page and YouTube channel. When someone does the same for you, their fans will come check you out. When you work together, you have the potential to double your exposure and help each other out at the same time.
Social media collaborations like shout-outs, mentions, and links to each other’s channels and playlists have another added bonus, too. Not only are you increasing your reach, but you also instantly have new, fresh content that your audience will enjoy and engage with.
Link to a Playlist of Your Popular Gaming Videos
You can also use your social media platforms to help new viewers and fans get to know you and your YouTube gaming channel. Create a “Best Of” playlist of your most popular gaming videos on YouTube, and link to that in your profile instead of just linking to your channel’s homepage. This will give new viewers an easy entry point into your gaming vlogs! It’s also a great way to create a good first impression by showcasing your most popular content.
Use Social Media to Get Social
Finally, use social media to get more involved and social with your fans and followers. Ask them what they want to see in upcoming gaming videos. Check out their responses in the comments and keep the conversation going. The more you engage with your viewers, the more excited they’ll be to see your content and share it on social media, as well.
Use these social media tips for your YouTube gaming channel, starting today!
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